Marking its 30th anniversary with NAIAS, the world-class Michelin Media Center returns to the Grand Riverview Ballroom in 2018, ready to host the more than 5,000 journalists expected. The media center’s location is perfectly situated to provide easy access to the show floor, AutoMobili-D and the Atrium stage.

Considered the premier press facility in the automotive world, the Michelin Media Center will provide over 1,000 working seats, a computer center, social media feed, catered café, coat check and other amenities. A limited number of courtesy computers will be available for use by credentialed media.

Michelin first joined NAIAS as the Premier Sponsor of the Michelin Media Center in 1989 when the show transitioned from a local event to an international motor show. That first international show generated just 750 journalists. Since that inaugural event, NAIAS has evolved into a media powerhouse: the 2017 NAIAS saw 5,101 journalists from 61 different countries.


Sunday, January 14, 2018
1 – 6 p.m. / limited refreshments

Monday, January 15, 2018
7 a.m. – 7 p.m.

Tuesday, January 16, 2018
7 a.m. – 7 p.m.