Former New York Yankee, World Series Champion and auto dealer Alex Rodriguez will be the keynote speaker at the Multicultural Media Luncheon on Thursday, Jan. 18 at the MGM Grand Detroit. Rodriguez will discuss “Maintaining Brand Authenticity” at the 8th annual event honoring ethnic groups for achievements in the auto industry.

Jeanette M. Abraham, Founder, President and CEO of JMA Global, LLC, a Tier 1 supplier to the automotive industry, will be recognized at the luncheon with the Lifetime Achievement award for her 50-year career in the industry.

In addition, awards will be presented in the areas of automotive design/engineering, multicultural marketing, social media and multicultural television commercial of the year.

A portion of the proceeds from the luncheon will benefit Project Medishare, an organization that assists Haitians in providing and receiving access to quality health care, and Orchards Children’s Services, a foster care and adoption agency in Michigan. The event is produced by The Ajamu Group, LLC.

For more information, visit ajamugroup.com/upcoming-events.